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A cikin mahallin karuwar amfani da kuma ƙara matsananciyar gasa a cikin masana'antu, Masu amfani’ buƙatun samfura da ayyuka suna ƙaruwa kuma, da ra'ayin “mai amfani-tsakiyar” yana ƙara fitowa fili.
Mafi mahimmanci, tare da haɓakar masu amfani da matasa, Halayen amfani na keɓaɓɓen suna bayyane musamman, don haka yana da wahala a yi amfani da daidaitaccen bayani don biyan bukatun masu amfani daban-daban. Sai kawai daga yanayin gwaninta na mai amfani, yana yiwuwa a haƙiƙa kulle wuraren ɓacin rai na mai amfani. A cikin irin wannan yanayin masana'antu, Gidan Kibiya ya fara shimfidawa a gaba.
Gina ƙwarewar nutsewar mai amfani ta hanyar yanayi
Dangane da canje-canje a kasuwa, Arrow Home yana sa ido don fahimtar yanayin kasuwa. A watan Disamba 2019, ya fara shirya don gina Cibiyar Nazarin Kwarewar Duniya ta Arrow Home. Cibiyar bincike ta gwaninta ta ƙunshi jimlar yanki fiye da 4,000 murabba'in mita, rufe binciken ƙwarewar mai amfani na duk nau'ikan samfuran kayan aikin tsafta kamar masu hankali, kare muhalli da makamashi-ceton, da nufin ƙirƙirar cibiyar ƙwarewar sararin samaniya mai zurfi don manufar “bincike gwanintar mai amfani”.
A cikin kwanan nan Arrow gida gwaninta cibiyar bincike na gwaninta balaguro, Mai ba da rahoto na bayanin dafa abinci da gidan wanka ya gano cewa Arrow home gwaninta cibiyar bincike ad hoc sararin gidan wanka na zamani da sararin wanka mai hankali. Dukansu wurare suna samuwa don ainihin amfani ta masu amfani, inda masu amfani zasu iya shawa, shakata kuma ku dandana sararin banɗaki na gaske wanda Arrow Home ya ƙirƙira don samun ƙwarewar gida ta musamman.
Lu Jinhuu, Mataimakin Babban Manajan Gaba na Arrow Group, ya bayyana cewa Arrow Home ya kafa sabon kantin sayar da kayayyaki na farko a cikin ƙasa baki ɗaya 2019. A matsayin nuni na sabon ra'ayi, Sabon kantin sayar da Arrow Home shima ba wurin siyayya bane kawai, amma kuma maido da ainihin yanayin rayuwa. Yana ba da ƙwarewar siyayya ta musamman ga masu amfani.
Bayanan dafa abinci da gidan wanka sun koyi cewa bisa ga “kwarewar mai amfani” kuma “sabon kiri” Babban kantin kayan aikin gida na Arrow shima ya jagoranci Hangzhou, Zibo ya bude. Ya dogara da tsarin dijital na haɗin kan layi da kan layi da karkatarwa, masu amfani za su iya ganin samfurori akan layi. Kwarewarsa ta layi tana tattara gidan wanka, tayal, gida na al'ada, da sauran nau'ikan gida daban-daban na dukkan yanayin rayuwar gida mai hankali.
Binciken masu amfani’ buƙatun da ba na al'ada ba don haɓaka ma'anar ƙwarewa
Daga sunan cibiyar bincike na gwaninta, a fili yake cewa ya kasu kashi biyu: kwarewa da bincike. Kwarewa ita ce ƙyale masu amfani su ji daɗin samfurin ta hanyar gina al'amuran. Bincike shine bincika yadda masu amfani zasu iya amfani da samfur cikin kwanciyar hankali.
Sai kawai ta hanyar hakowa da gano abubuwan al'ada da rashin al'ada na masu amfani, da sanin kansa da abokin hamayyarsa, kamfani na iya cimma yaƙe-yaƙe ɗari. Arrow Home yana tattara bayanai game da masu amfani’ yana buƙatar ta hanyar gaba-gaba, sa'an nan kuma gudanar da bincike na tsari da na kimiyya a cibiyar bincike na gwaninta, kuma za su zana madaidaicin ƙarshe ko sakamakon bincike a matsayin tushen ƙirƙirar samfur, zane, bincike da ci gaba, kula da inganci, da dai sauransu. don fitar da samfurori mafi kyau. Wannan shine mabuɗin fahimtar yanayin kasuwa na Arrow Home.
Mataimakin babban manajan rukunin gida na Arrow Yan Bangping ya bayyana cewa, Arrow ta gudanar da binciken ingancin ruwa a duk fadin kasar, tattara bayanan ingancin ruwa daga kowane yanki da yin “Kibiya Taswirar Ruwa”, wanda shine rabon ingancin ruwa na kasa har zuwa matakin birni da yanki. Yana kwatanta ingancin ruwa a wuraren da aka saba da shi kuma yana gudanar da bincike na dogon lokaci a cikin cibiyar ƙwarewar bincike don tabbatar da cewa za a iya amfani da samfurori na dogon lokaci har ma a wuraren da rashin ingancin ruwa..
Gidan Arrow kuma yana gudanar da gwajin tasirin amfani ga mutane daban-daban da nau'ikan samfura. Misali, tsararraki uku na iyalai da ke zaune tare za su yi tsangwama da juna yayin amfani da sararin gidan wanka. Cibiyar binciken ƙwarewar gida ta kibiya tana yin daidaitaccen gano wannan tsangwama ga samfurin ko ga kowane mai amfani da ƙwarewar mai amfani ko zai yi tasiri kuma har zuwa wane matsayi..
Bugu da kari, sau ɗaya Arrow Home yana da sabon samfur don sakawa cikin samarwa, za a shigar da shi a cikin cibiyar bincike na gwaninta, da kuma R & D gwanintar ma'aikata da tattara bayanan farko. Ta hanyar bincikar bayanan da aka tattara akai-akai, mu kullum inganta samfurin ƙira, samarwa, da dai sauransu., don cimma manyan hanyoyin haɗi zuwa buƙatun mai amfani a cikin haɓaka samfura, samarwa da tallace-tallace, ayyukan abun ciki, da dai sauransu.
Fiye da ma'auni, gamsuwar mai amfani yana da mahimmanci
“Ba kawai don saduwa da ma'auni ba, amma kuma don zama ɗan fin wasu, kadan kusa da bukatun masu amfani. Don masu amfani su zaɓi samfurin ku.” Yan Bangping ya ce.
Daga ka'idar samun kasuwa, yana da asali don saduwa da daidaitattun buƙatun, amma yana da amfani ga ci gaban kasuwancin don nazarin masu amfani’ yana buƙatar ƙarin zurfi kuma don gamsar da su zuwa matsayi mafi girma. Wannan kuma ya yi daidai da falsafar Cibiyar Binciken Kwarewa ta “fiye da ma'auni, gamsuwar mai amfani yana da mahimmanci”.
Ƙarin tattaunawa game da ainihin manufar kafa Cibiyar Binciken Ƙwarewar Gida ta Arrow, Yan Bangping ya yi nuni da cewa, a gefe guda, yana nufin cikakken gwada kwanciyar hankali da amincin samfurin don tabbatar da cewa yana da daɗi, abin dogara, da kwanciyar hankali lokacin da masu amfani ke amfani da shi. A wannan bangaren, ya himmatu wajen biyan bukatun masu amfani, inganta ƙwarewar mai amfani, da samar da masu amfani da jimillar mafita don gida mai wayo.
Bayyanar Cibiyar Binciken Ƙwararrun Ƙwararrun Mai Amfani da Arrow ya haifar da kyakkyawan tsari ga masana'antu, kuma za a iya cewa ruwa ne a cikin masana'antar a wani mataki.
Ana iya ganin cewa Arrow Home Global Experience Research Center yana jagorantar masana'antar samar da kayan gida zuwa cikin sabon teku mai launin shuɗi a cikin sabon salo., tare da ƙwarewar mai amfani a matsayin ainihin, don gina sabon samfurin masana'antu na dukkanin sarkar masana'antu, kamar R&D, masana'antu, tashoshi da ayyuka.
