Mbupụ | Analysis Main Competitor nke Europe ịsa tray ahịa, Ndị nrụpụta ole na ole, Ọtụtụ ụdị

Ụlọ ọrụ kichin na ụlọ ịsa ahụ Mainstream Media Kitchen na ozi ime ụlọ ịwụ

Some of the data in this article are from Housetech, and we hope it will be helpful for exporters.

Dị ka akụkọ mgbasa ozi France si kwuo, n'ime naanị afọ iri, Traịlụ ịsa ahụ nke ihe sịntetịt dị ka acrylic na resin ejirila ọtụtụ ahịa ndị France.. The market for shower trays made of ceramic and cast iron materials has shrunk.

N'ihi enweghị ceramik ịdị ọcha, nkume na ụlọ ọrụ ndị ọzọ na France, the products of related materials are concentrated in the southern European region. Ya mere, from acrylic to PVC and other synthetic materials manufactured sanitary ware to flood the local market. Spain naanị nwere ọtụtụ ụlọ nrụpụta, Ọtụtụ n'ime ha na-adabere na mbupụ, gụnyere ihe mkpuchi ịsa ahụ, ngwá ụlọ, ndị ọzọ ime ụlọ ịwụ ahụ, wdg.

Shower trays have many brands but few manufacturers

But in terms of shower trays as a category, enwere ọtụtụ ụdị na ahịa, but not many manufacturers producing them. There are four main factories producing them, Marmite, Acquabella, McBath na F&E. The largest of them is Marmite in Poland. The company mainly OEMs for other brands and supplies to local building materials supermarkets and distributors. The company’s turnover in 2020 ibu 170 nde euro. Anọ ndị a nwere oke ahịa na mpaghara ụlọ ịsa ahụ arụrụ arụrụ, na 60-80% of the market share in synthetic shower trays.

N'ihe gbasara mmepe nke ụlọ ọrụ ịsa ahụ dị na mpaghara, the overall sanitary ware companies that come online in the shower tray category still face many problems in actual production and are relatively less competitive compared to companies specializing in shower trays. Abuo, most of the private label shower trays are still produced in Europe. It is worth noting that the number of shower trays exported from Asia (tumadi China) to Europe has a tendency to increase.

According to Kitchen News observation, the old shower chassis is gradually phased out due to the complexity of maintenance and the popularity of the minimalist style of showers. N'ime afọ ise gara aga, the minimalist shower tray began to show growth. In addition to the original single category export manufacturers, shower manufacturers such as Laibodun are targeting this change in the European market and are beginning to bring auxiliary product categories online for their main categories. Ugbu a, a small portion of domestic shower trays are used for domestic home improvement market, and most of them are exported overseas.

Kitchen and bathroom information query customs data learned that the total value of China’s exports to France (HS: 73249000, 39221000) of plastic and cast iron sanitary ware products containing shower trays in 2020 bu 98,039,292 yuan, na mkpokọta nke 6536913 n'arọ.

France

A major consumer of synthetic products

France bụ mba Europe nke nwere njikọ kachasị mma nke ihe sịntetik, not only for vanity tops, but also for shower trays. The increase in building material superstores has “boosted the diversification of the French sanitary ware industry” and has complemented the market beyond the original ceramic sanitary ware due to the nature of synthetic materials themselves.

Ya mere, has the synthetic material become the main sanitary ware material in France? According to the French Sanitary Association Afisb research shows that it is. But there are other studies that ceramic still holds a major market share. Afisb’s data showed that the market size of the shower tray is between 1.1 nde na 1.2 nde iberibe, nke 45% bụ seramiiki na 50% bụ ahịa maka ihe ndị sịntetik dị ka acrylic na resin. And the sales are about 120,000 iberibe iberibe. (Quick link: Data | French bathroom market declines by 5.4% n'ime 2020)

Synthetic shower trays are beginning to be used on a large scale in new local housing. in addition to shower enclosures replacing bathtubs, materials such as acrylic shower trays are replacing ceramic shower trays on a growing scale. kinedo is well positioned in this market.

N'ihi mkpa gburugburu ebe obibi dị ka ikuku carbon efu, the number of energy-intensive ceramic factories in France is decreasing. There is only one sanitary ceramic factory left on the regulation. Ya mere, except for synthetic materials such as acrylic, the market share of ceramic materials is gradually shrinking. Ugbu a, the French ceramic shower tray market is dominated by two brands: Geberit na VitrA (na-eme OEM). Ihe nkedo ịsa ahụ, n'akụkụ aka nke ọzọ, ka na-ejigide akụkụ nke ahịa, with sales volumes between 5,000 na 8,000 nkeji iri. They are supplied by Roca, Kaldewei and Bette.

Personalized demand grows in Europe

There is a big market for customization

Mgbe ọtụtụ afọ nke customization ferment na Chinese ahịa, basically most of the major companies are offering customized solution solutions. And in Europe, usoro nhazi nhazi na-arị elu.

N'ihi logistical na mgbe-ahịa echiche, existing European manufacturers are planning to further improve the wear and impact resistance of synthetic shower trays and reduce their weight. Nke a na-aga n'ihu na-abụ ihe ịma aka nye ndị nrụnye. Ogo ewu ewu ugbu a bụ 120 x 90 cm ma tụọ n'etiti 40 na 50 n'arọ. Agbanyeghị, too little weight can affect the look and feel and the experience of using it. Flight, Kinedo na Aquarine (Toplax) dominate among diverse synthetic materials such as ABS, polyurethane, ihe PET megharịrị site na okpu karama rọba, resins and more. At this year’s Shanghai Kitchen & Ihe ngosi ịsa ahụ, Ụlọ nri & Bath Information also noted the growth in the number of transparent colored sanitary ware made of resin materials, with most bathroom cabinets and overall sanitary ware booths paired with resin material sanitary ware such as large red transparent bathtubs and dark curry transparent basins. It is reported that there are few domestic manufacturers chatting about the manufacture of resin sanitary ware.

N'ikpeazụ, it is worth noting that the trend of personalized demand in Europe is growing.

Due to the growth of personalized product trading, safe delivery is becoming more and more important for manufacturers due to storage and transportation considerations. Na mgbakwunye, maka otu ọnụahịa ahụ, service is becoming increasingly important in a highly competitive market. N'otu oge ahụ, Azụmahịa e-commerce nke Europe na-akwali ụdị ịcha ọcha mpaghara imeghe ọwa ahịa ọhụrụ.

The main competitors in the French shower tray industry : Acquabella, Agha, AKW, Allibert, Ọzọ, Althea Ceramica, Ambiance ịsa ahụ, Aquarine, Acha anụnụ anụnụ, Bette, Bosnor, Colacril, Doccia nọrọ, F&E, Fiora, Geberit, Nkesa Godard , Hydrobox, Hi-Mac, Malie, Standardkpụrụ dị mma, Jackoboard, onye Kaldea, Kinedo, Krone sitere na LG Industries, Lazara, Leda, LG Industries, Ihe ndị Lux, Marmite, Marmox, McBath, Nicos (Osisi kristal), Ndị ọhụrụ, Ọhụrụ, Porcelanosa, Echiche Profaịlụ, Profiltek, Quare Design, Roca, Naanị, Ahụ ike, Sanswiss, Scarab, Schulte, Sesea, SolidSoft, Villaroy & Boch. Vita, Nwee, Wirquin Pro……