Экспорт | Европанын душ лоток рыногунун негизги атаандаштары, Аз өндүрүүчүлөр, Көптөгөн бренддер

Ашкана жана ванна өнөр жайы негизги медиа ашкана жана ванна жөнүндө маалымат

Some of the data in this article are from Housetech, and we hope it will be helpful for exporters.

Француздук басма сездун билдируусуне Караганда, in just ten years, акрил жана чайыр сыяктуу синтетикалык материалдардан жасалган душ лотоктору француз рыногунун көпчүлүк бөлүгүн ээледи. The market for shower trays made of ceramic and cast iron materials has shrunk.

Due to the lack of sanitary ceramics, stone and other factories in France, the products of related materials are concentrated in the southern European region. Ошондуктан, from acrylic to PVC and other synthetic materials manufactured sanitary ware to flood the local market. Испанияда гана ондогон заводдор бар, алардын көбү экспортко багытталган, анын ичинде душ кабиналары, эмерек, башка монтаждоочулар, жана башкалар.

Shower trays have many brands but few manufacturers

But in terms of shower trays as a category, there are many brands on the market, but not many manufacturers producing them. There are four main factories producing them, Мармит, Acquabella, Макбат жана Ф&Г. The largest of them is Marmite in Poland. The company mainly OEMs for other brands and supplies to local building materials supermarkets and distributors. The company’s turnover in 2020 болуп саналат 170 миллион евро. These four occupy a major market share in the local engineered bathroom sector, менен 60-80% of the market share in synthetic shower trays.

Жергиликтуу душ тепкичтерин онуктурууго келсек, the overall sanitary ware companies that come online in the shower tray category still face many problems in actual production and are relatively less competitive compared to companies specializing in shower trays. Экинчиден, most of the private label shower trays are still produced in Europe. It is worth noting that the number of shower trays exported from Asia (негизинен Кытай) to Europe has a tendency to increase.

According to Kitchen News observation, the old shower chassis is gradually phased out due to the complexity of maintenance and the popularity of the minimalist style of showers. Акыркы беш жылдын ичинде, the minimalist shower tray began to show growth. In addition to the original single category export manufacturers, shower manufacturers such as Laibodun are targeting this change in the European market and are beginning to bring auxiliary product categories online for their main categories. Азыркы учурда, a small portion of domestic shower trays are used for domestic home improvement market, and most of them are exported overseas.

Kitchen and bathroom information query customs data learned that the total value of China’s exports to France (HS: 73249000, 39221000) of plastic and cast iron sanitary ware products containing shower trays in 2020 болгон 98,039,292 юань, жалпы саны менен 6536913 кг.

Франция

A major consumer of synthetic products

Франция синтетикалык материалдардын эң мыкты интеграцияланган Европа өлкөсү, not only for vanity tops, but also for shower trays. The increase in building material superstores has “boosted the diversification of the French sanitary ware industry” and has complemented the market beyond the original ceramic sanitary ware due to the nature of synthetic materials themselves.

Ошентип, has the synthetic material become the main sanitary ware material in France? According to the French Sanitary Association Afisb research shows that it is. But there are other studies that ceramic still holds a major market share. Afisb’s data showed that the market size of the shower tray is between 1.1 миллион жана 1.2 миллион даана, анын ичинен 45% керамикалык жана 50% акрил жана чайыр сыяктуу синтетикалык материалдардын рыногу болуп саналат. And the sales are about 120,000 бөлүк. (Quick link: Маалыматтар | French bathroom market declines by 5.4% ичинде 2020)

Synthetic shower trays are beginning to be used on a large scale in new local housing. in addition to shower enclosures replacing bathtubs, materials such as acrylic shower trays are replacing ceramic shower trays on a growing scale. kinedo is well positioned in this market.

Көмүртектин нөлдүк чыгышы сыяктуу экологиялык талаптарга байланыштуу, the number of energy-intensive ceramic factories in France is decreasing. There is only one sanitary ceramic factory left on the regulation. Ошондуктан, except for synthetic materials such as acrylic, the market share of ceramic materials is gradually shrinking. Учурда, the French ceramic shower tray market is dominated by two brands: Geberit жана VitrA (ошондой эле OEM кылат). Чоюн душ үчүн лотоктор, экинчи жагынан, дагы эле рыноктун бир бөлүгүн сактап калат, with sales volumes between 5,000 жана 8,000 бирдиктер. They are supplied by Roca, Kaldewei and Bette.

Personalized demand grows in Europe

There is a big market for customization

Кытай рыногунда бир нече жыл настройка ачытуу кийин, basically most of the major companies are offering customized solution solutions. And in Europe, ыңгайлаштыруу тенденциясы да өсүүдө.

Логистикалык жана сатуудан кийинки ойлорго байланыштуу, existing European manufacturers are planning to further improve the wear and impact resistance of synthetic shower trays and reduce their weight. Бул орнотуучулар үчүн кыйынчылык бойдон калууда. Учурдагы популярдуу өлчөмү болуп саналат 120 x 90 см жана ортосунда салмак 40 жана 50 кг. Бирок, too little weight can affect the look and feel and the experience of using it. Flight, Kinedo жана Aquarine (Toplax) dominate among diverse synthetic materials such as ABS, полиуретан, желим бөтөлкөлөрдүн капкактарынан кайра иштетилген PET материалы, resins and more. At this year’s Shanghai Kitchen & Бат Шоу, Ашкана & Bath Information also noted the growth in the number of transparent colored sanitary ware made of resin materials, with most bathroom cabinets and overall sanitary ware booths paired with resin material sanitary ware such as large red transparent bathtubs and dark curry transparent basins. It is reported that there are few domestic manufacturers chatting about the manufacture of resin sanitary ware.

Акыры, it is worth noting that the trend of personalized demand in Europe is growing.

Due to the growth of personalized product trading, safe delivery is becoming more and more important for manufacturers due to storage and transportation considerations. Кошумча, ошол эле баада, service is becoming increasingly important in a highly competitive market. Ошол эле учурда, Европалык электрондук коммерция жергиликтүү санитардык буюмдардын бренддерин жаңы сатуу каналдарын ачууга түртүп жатат.

The main competitors in the French shower tray industry : Acquabella, Ага, KAW, Аллиберт, Альтерна, Althea Ceramica, Ванна атмосферасы, Акварин, Көк, Бетте, Bosnor, Колакрил, Doccia созулду, Ф&Г, Fiora, Geberit, Godard Distribution , Гидробокс, Hi-Mac, Секирүү, Идеалдуу стандарт, Jackoboard, Халдей, Kinedo, Krone by LG Industries, Лазер, Леда, LG Industries, Lux Elements, Мармит, Marmox, McBath, Nicos (Кристалл өсүмдүк), Newbies, Жаңы, Porcelanosa, Профиль концепциясы, Profiltek, Quare Design, Roca, гана, Дени сак, Sanswiss, Scarab, Шульте, Sensea, SolidSoft, Villeroy & Boch. Vitra, бар, Wirquin Pro……