Aliquot Coreanica Gigantum Joined The 8.3 Billion indicem Yuan “Hansen Domus Belli Acquisitionis”, Seres Market est in seria declinare.

Originale culinam et balneo Industry amet Media coquina et balneo Information

The acquisition war for Korea’s largest home furnishing company is heating up.

With the addition of Korean retail giant, LX Group, the competition for the acquisition of Hanson Home is intensifying. Antea, Coreae Meridianae Shinsegae Department Store, Hyundai Furniture (Hyundai Livart), subsidiarium de Department Store, and South Korea’s Lotte announced their intention to jointly acquire Hanson with South Korea’s private equity IMM PrivateEquity (IMM). But the acquisition camp is expanding with the addition of LXHausys, in aedificationem materiae comitatu habebat LX Group (quondam pars LG *), unus de vertice Coreae 50 corporatum coetibus.

If LX Hausys acquires Hansen, the top-ranked company in the interior design and building materials industry, the landscape of the Korean building materials and interior design industry will undergo a huge shakeup, and the market shares of the top companies will be recalculated.

According to Korean media, LX Hausys held a board meeting on September 6 and announced that it will invest 300 billion vici (RMB 1.7 billion) as a strategic investor in a private equity fund that IMM plans to set up to acquire Hanson. tamen, supremum investment non adhuc confirmatum.

Lotte, Shinsegae and Hyundai Department Store Group have announced their plans to participate in the acquisition. LX Hausys is considered to have the most competitive advantage considering the synergy with Hanson’s business.

With the recent spin-off of LX Group from LG Group, its business scope has expanded from traditional construction materials to the whole house. Building materials account for about 70% of LX Hausys’ Sales, covering fenestrae, portae, Tabulatum, tabulata, artificial marble, etc. The division’s sales in the second quarter of this year were KRW 659.6 billion, up 25% annus-in-annus. LX Hausys mercatus maximam partem in categoria fenestra habet pro inceptis in Corea mattis. It also has strengths in high value-added product lines such as marble kitchen sinks and PF insulation materials.

And Hansen has an overwhelming advantage in the Korean retail market. Hansen started with kitchen furniture in 1970, then began supplying interior furniture in 1997 and has expanded its business to include building materials such as bathrooms, fenestras et contignationes. It is currently the No. 1 market player in kitchen furniture and interior furniture in Korea. Sua core negotiantes, quality stores and a number of stores are the most important reasons to attract the acquirer.

Secundum Coreanica media tradit, Hansen has showrooms and mega experience centers in 15 key locations in the region, including Bangbae-dong, Seocho-gu, Seoul and Nunhyeon-dong, Gangnam-gu, Daegu, Pangyo-dong, and Hanam-si, Corea. They exclusively supply Hansen products and have 550 online stores for re-house remodeling business, 240 kitchen furniture stores and 80 flagship interior design stores.

Hansen employs 8,000 remodeling construction professionals and 2,500 interior design sales associates. Societas venditio proximo anno (267.5 billion vici) plus quam ex anno priore quadruplicato (65 billion vici), the highest performance since its founding. Ad online channel, Hansen Mall, quae informationes praebet in novas domos customising, moving houses, children’s rooms, etc., has achieved positive sales growth since the first quarter of last year. Is currently allicit 3 decies customers per mensem.

Sales of its B2C (remodeling and kitchen) division increased by 23% annus-in-annus 2020. Huius, Re-Domus, which provides total remodeling solutions, creverunt per 33.3%. Ut of * 2020, Hansen’s kitchen sales for second-hand homes account for 27.5% de summa venditionesque. Combined with 30.6 percent of online and offline sales from the sale of furniture and home furnishings, the B2C business accounted for 69.1 percent.

Hansen’s revenue for FY2020

Kitchen and bathroom information according to public data collation

In secunda quarta of * 2021, sales and operating profit increased 9.6 et percent 22.6 percent, respective, compared with the prior year. Remodeling segment sales increased 24.6 percent annos in annos.

Hansen 2021 first half results

Kitchen and bathroom information according to public data collation

Quamvis incrementum magnitudine, Hansen’s overseas subsidiaries did not perform as well as expected. Sales growth at Hansen’s U.S. and China subsidiaries has also slowed each year for the past three years. Annum, sales at the two subsidiaries declined 10.2 et percent 3.9 percent, respective, while the China subsidiary experienced a double-digit decline. The decline also continued in the first and second quarters of this year with negative growth of 17.3 et percent 45.7 percent.

Hansen has been in China since the early 1990s. In 1995, it set up Beijing Hansen Home Products Co., Ltd. in Beijing and invested in a cabinet production plant to undertake engineering business, and joint with the head of the pan-home industry to develop some engineering projects.

Kitchen and bathroom information query enterprise search found that the shareholders of Beijing Hansen Home Products Co., Ltd. Hansen (China) Tractatus Co., Ltd. increased its registered capital in 2020, but this year Beijing Hansen Home Products Co., Ltd. in February legal representative, directoribus, shareholders and other members of the successive changes.

It is worth noting that earlier this year there were media reports that most of the Korean executives of Hanson Korea stationed in China have been withdrawn one after another at the end of 2018 et mane 2019. Some of the Chinese employees in China are looking for their next homes, and some have even found their next homes, pending only the arrival of significant layoff compensation.

Quod ante denuntiatum est multum pro IMM acquirere 30.21% agitur de iure et procuratio parem 1.5 trillion vici (RMB 8.3 billion).

IMM recensebit Lotte et LX Hausys’ investments and identify partners as early as mid-September. In statu, Lotte publice nuntiatum est “considerans participationem” et LX Hausys pronuntiavit investituram 300 billion won as a strategic investment. After the acquisition of Hanson is completed, IMM expectat ut eam excolat in operante maximo in in online et offline in mercatu domestico.