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Choyambirira cha Shi Yangyan Kitchen Ndi Chidziwitso Chaku Bafa
“Mu 2019, Arrow Home ili pagulu ngati 'Global Smart Home Aliyense', ndipo takonzeka kuti ngolo ziwiri ziziyenda limodzi – kutengera zapakhomo ndikukula padziko lonse lapansi.” Lu Jinhui, Wachiwiri kwa manejala wamkulu wa Arrow Home Group, anatsindika. Kuyang'ana padziko lonse lapansi, Arrow Home ikuyenera kuphatikizira njira yayikulu yopezera zinthu ngati ikufuna kukhala osewera padziko lonse lapansi, motero kukulitsa kulimba mtima kwake pothana ndi zofuna zamalonda ndi kusintha kwanyengo m'maiko osiyanasiyana.
Kuchokera pamalingaliro apadziko lonse lapansi, mitundu ingapo yapadziko lonse lapansi idzabadwa m'tsogolomu, monga China ndi mayiko ena apamwamba padziko lonse lapansi. Zoumba zaku China ndi zopangira zida zapanyumba zimafunikira gulu lamakampani omwe angayimire chithunzi cha dzikolo pamsika wapadziko lonse lapansi kuti achite nawo mpikisano ndikusinthana kwa chikhalidwe cha bizinesi yapadziko lonse lapansi..
“Arrow Home yakhala gawo losankhidwa la ceramic sanitary ware ku China Pavilion ku Milan Expo. 2015 ndi China Pavilion ku Dubai Expo 2020, zonse pokonzekera 'kupita padziko lonse lapansi'.” Kwa mtundu wapadziko lonse lapansi, Wachiwiri kwa General Manager wa Gulu la Arrow Home a Lu Jinhui adavomera kuyankhulana kwapadera ndi Kitchen & Nkhani Zaku Bafa.
Nthawi ya “kupita padziko lonse lapansi” wabwera. 2021 Epulo, Arrow Home idakhazikitsa zatsopano zapadziko lonse za Dubai Expo ku Beijing. Pogwiritsa ntchito ukadaulo woyamba wa XR pamakampani opanga nyumba, idazindikira mawonekedwe ndi mawonekedwe atatu patsamba lazogulitsa, kulola omvera kumva zochitika zakuthupi za chochitikacho, zomwe zidanenedwanso m'Chingerezi ndi atolankhani akumayiko akunja monga Chinadaily ndi China.com.
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Kusintha kumamanga mphamvu m'nyengo yozizira
Pofuna kulimbikitsa chitukuko chabwino komanso chokhazikika chachuma cha China, boma la China lakonza za “Lamba umodzi, Msewu umodzi” njira yachitukuko. Uwu ndi mwayi komanso zovuta kwa Arrow Home. Chovuta ndichakuti Arrow Home idakhazikitsidwa kale pamsika wapakhomo, ndipo ubwino wake wamalonda uli makamaka pamsika wapakhomo. Poyerekeza ndi msika wapakhomo, Ubwino wabizinesi yapadziko lonse wa Arrow Home sizodziwikiratu. Mwayi, mbali inayi, ndi ambiri. Akuti “Lamba umodzi, Msewu umodzi” akazembe ena panjira, monga ofesi ya kazembe waku China ku Oman ndi ntchito zina zothandizidwa ndi China pogwiritsa ntchito “bafa ladziko lonse” zoyimira mtundu wa ARROW. Kuphatikiza apo, kutengera maubwenzi am'mbuyomu a Arrow Home mu 68 Mayiko otumizira kunja kunja ndi masanjidwe apadziko lonse a nthambi ya Indonesia, Arrow Home ili ndi maziko okulitsa mayiko.
Mu 2021, Gawo la bizinesi lakunja kwa Arrow Home lidakhazikitsidwa kuti lizitha kuyang'anira ndikuphatikiza bizinesi yapadziko lonse lapansi kudzera mu gulu la akatswiri. “Mu 2019, Arrow Home akufuna kuti apitilize kukhazikitsidwa kwa gawo lamabizinesi akunja. 2020, kuukira kwa mliriwu kwapangitsa kuti dziko lapansi livutike kwambiri. Pamaso pa kulephera kwathunthu kutuluka, tinaganiza kuti ‘sitingadikire ndi kuwona’ ndipo amayenera kupanga timu kaye.” Lugs.
Gawo lazamalonda lakunja lili ndi dipatimenti yodziyimira payokha yopangira zinthu, dipatimenti ya ntchito, dipatimenti yotsatsa malonda, kumanga dongosolo ndi luso dongosolo kuposa dipatimenti ya ntchito zapakhomo. “Mapangidwewo amakhazikitsidwa, dipatimentiyi ikugwiritsidwa ntchito, ndipo talente imalemeretsedwa. Tikhoza kuyenda mofulumira pamene mikhalidwe ya mliri ilola.” Malinga ndi Lu Jinhui, pakadali pano, Arrow Home adzatsatira “Lamba Mmodzi ndi Njira Imodzi” ndondomeko ndikukulitsa bizinesi yapadziko lonse lapansi m'maiko omwe ali m'mphepete mwa Belt ndi Road.
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Brand internationalization, ndi internationalization wa “anthu”
Pakadali pano, kupangidwa kwa mabizinesi onse opangira zida zapanyumba kumayendetsedwabe ndi akatswiri aukadaulo, koma m’zaka zaposachedwapa, kuchuluka kwa ogwira ntchito kutsogolo monga kugwiritsa ntchito intaneti, Kukula kwazinthu za IT, ndalama zachuma ndi malonda akuwonjezeka chaka ndi chaka. Kwa mabizinesi, ndizotheka kuti kukhazikitsidwa kwa digito m'zaka zitatu zapitazi kumaposa kuchuluka kwa zaka khumi zapitazi. Zosintha zazing'ono koma zazikulu monga kusintha kwa magwiridwe antchito, kuphatikiza njira, ndipo kuphatikizana kwamabizinesi kumakhudza kampani imodzi pambuyo pa inzake.
Chimodzi mwa maziko a chizindikiro internationalization ndi internationalization wa talente. “Tikateradi kuti titukule msika, ili ndi gawo lapadera lamabizinesi akunja kuti likulitse, kukambilana makontrakitala, kulankhulana ndi kumanga maubwenzi. Mtsogolomu, tipitiliza kutengera luso lapadziko lonse lapansi, ndikuyembekeza kuti monga kampani yapadziko lonse lapansi titha kupereka chithunzi cha ulemu wamitundu yosiyanasiyana kunyumba ndi kunja.”
Panopa, zikwi ndi masauzande antchito apakhomo a Arrow Home akuchita bizinesi pamsika wapakhomo. Mtsogolomu, padzakhala antchito masauzande ambiri omwe akutukuka ndi Arrow Home padziko lonse lapansi. Ogwira ntchito ndi olankhulira ofunikira popereka mzimu wamtunduwu kwa makasitomala ndi dziko lapansi.
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Bizinesi yokhazikika komanso moyo wautali
Makampani amitundu yosiyanasiyana ali ndi zovuta zawo zakusintha, ndi dongosolo lalikulu la bungwe, njira zogwirira ntchito ndi mabizinesi omwe makampani otsogola adadalira m'mbuyomu zitha kukhala zinthu zazikulu zomwe zimakhudza liwiro la kusintha kwawo..
Arrow Kunyumba, zomwe posachedwapa zidzakhala zaka makumi atatu, wakhala akuyenda pafupipafupi pakusintha kwazaka zitatu zapitazi, monga kukweza njira yamtundu, kudzala strategic element ya “nzeru”, kukhazikitsa Institute of Intelligence, ndi kutsata ukadaulo wanzeru. Kuwonjezera pa ukhondo ware gawo, ikupita kumsika wokulirapo wa matailosi a ceramic ndi nyumba zamakhalidwe. Kulemekeza mapangidwe oyambirira, Arrow Home ndi amodzi mwa 40 omwe adapambana mendulo zagolide padziko lonse lapansi pamndandanda waposachedwa kwambiri wa IF design 2021.
Pazomwe zikuchitika kukhitchini yaku China ndi mabizinesi osambira / mtundu wapadziko lonse lapansi, Kupanga njira yodziwika bwino ya mtundu ndikuyigwiritsa ntchito moyenera ikadali njira yofunika kwambiri yopititsira patsogolo chikoka chamitundu yonse. Kapangidwe ka Arrow Home kuyambira pachiyambi pomwe, wagona “AROW” osati ngati chizindikiro cha mankhwala, komanso ngati mtundu wamakampani wokhala ndi mtundu wathunthu.
Kuchokera pamawonedwe a tchanelo, Arrow Home ili ndi zambiri kuposa 10,000 masitolo ogulitsa, mwayi wakuya wanjira komanso ubale wozama wamalonda ndi Arrow Home idakhazikitsidwa ndi mwayi wanthawi zonse, ngakhale bizinesi yake yatsopano yogulitsa malonda ikupita patsogolo, Arrow Home idaperekabe mawu oti akhazikitse 10,000 malo ogulitsa. Mtsogolomu, Arrow Home ikhazikitsanso malo ophunzirira kunyumba zazikulu m'maboma akuzigawo ndi mizinda yayikulu.
Kuchokera pamalingaliro azinthu, Arrow Home nthawi zonse imayika kufunikira kwa mapangidwe ndi ukadaulo wa chinthu chilichonse, ndikuyembekeza kupeza kuphatikiza kwabwino kofotokozera zoyenera komanso zenizeni. Pamapangidwe ndi chitukuko cha zinthu, ndi R&D dipatimenti nthawi zambiri imaphatikiza ogula odziwa zambiri kuti apereke malingaliro, ndi kupyolera mu mapangidwe oyambirira kuti mumvetse zosowa za wogwiritsa ntchito pa gawo lililonse ndi kuziphatikiza muzojambula.
Kuchokera ku zofuna za makasitomala, kuchokera ku zimbudzi zanzeru, zowumitsira zovala zanzeru ndi makabati ophatikizika osambira okhala ndi ma UV ndi kuyanika, kuchokera ku matailosi kupita ku mipando yokhazikika, mankhwala unyolo lonse, Arrow kunyumba kwa matailosi, bafa, makabati, zopangira zopangira zida zoyambira, malo amodzi kuti apereke malo osambira, khitchini danga, malo ogona, chipinda chochezera, malo a khonde ndi malo ena a pulogalamu yonse yomanga nyumba ndi kukhazikitsa ntchito.
Sikuti zofuna za makasitomala payekha zikusintha tsiku ndi tsiku, komanso zosowa za makasitomala akuluakulu amakampani zikusintha, Bizinesi yomaliza yanyumba zonse ya Arrow Home yakhala ikukula kwambiri m'zaka zaposachedwa. Zosowa ndi malingaliro a makasitomala ogulitsa nyumba zimathandizanso kwambiri pakupanga msika wa Arrow Home. Makasitomala omwe adabwera ku Arrow Home kuti adzawunikenso adapempha Lu Jinhui: “Ndikukhulupirira kuti Arrow Home ipereka ntchito yogulira nyumba imodzi.”
Luka Mfumu ndiyo miyoyo: “Arrow kunyumba kutengera ubwino sikelo, mtengo phindu, mwayi wopanga zinthu zatsopano ndi zabwino zina zazikulu. Pamaziko amphamvu kupanga, idzasinthanso pang'onopang'ono kukhala nsanja yoperekera njira zonse zapakhomo. Onse awiri C- ndipo makasitomala a B-end azitha kupereka chithandizo choyimitsa kamodzi.”
“Arrow Home yakhala ikutsatira masiyanidwe kuyambira gulu loyambitsa.” Kuchokera ku gulu limodzi lopambana kupita ku chitukuko choyenera cha gulu, Arrow Home yakhala ikutsatira ndondomeko yamakampani yoyendetsera bwino. 2020 ndi khitchini ndi bafa zambiri amathandizidwa ndi “kukambirana, kukumana ndi mliri” pa intaneti, Arrow Home Group Director, General Manager Xie Yue Rong anatsindika “Kuwongolera kokhazikika ndi njira yokhayo yopangira bizinesi yokhalitsa”.
“Pakadali pano, tili mu nthawi ya mwayi ndi zovuta, ndipo tiyenera kuyang'anitsitsa msika wakunja ndikupitirizabe kusintha. Koma ziribe kanthu momwe zakunja zisinthira, bizinesi yamkati kuchokera ku chitukuko cha msika, mzimu wa timu, kupanga ndi chitukuko, kasamalidwe ka fakitale, akuyenerabe kutsatira mfundo zoyendetsera bizinesi, kulimbikitsa kukhazikitsidwa kwa bizinesi yazaka zana”, adatero Lu Jinhui.
