WHO “Kuphedwa” Sitolo Yanyumba?

Nkhani Zaukhondo

Zhang Quanling said, “Pamene nthawi zikutayani inu, sangakutsanzikani ngakhale pang’ono”. Ngati mupita m'masitolo amakono apanyumba, mudzapeza kuti zimene ananena ndi zoona. Makasitomala amwazikana, masitolo opanda anthu, masitolo onse opangira nyumba akuchepa.

 

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WHO “Kuphedwa” Sitolo Yanyumba?

Malo Ogulitsira Zida Zanyumba Asiyidwa Ndi The Times.

Zifukwa za zovuta zambiri zamakampani apanyumba masiku ano ndizovuta.

1, Kubwera Kwa Nthawi Yokonzanso Zonse

Kupereka katundu wathunthu kwakhala chizolowezi pamene maboma padziko lonse lapansi akweza miyezo yobweretsera nyumba zatsopano. Malinga ndi lipoti la Chinese Academy of Social Sciences, 70% kufunikira kwapano kwa kukonza nyumba kumachokera kuzinthu zatsopano, ndipo mipando yambiri yokhazikika imagulidwa pakati ndi opanga, gawo limodzi mwamagwiritsidwe ntchito likuchepa. Makampani opanga nyumba akutembenukira kwa opanga kapena makampani opanga nyumba zapaintaneti omwe amapereka mitundu yonse yazinthu zosinthidwa makonda, potero amalambalala masitolo azogulitsa zanyumba zakale.

2, Kusintha Kwamakonda Kwa Ogwiritsa Ntchito Okulitsa Nyumba za Pambuyo pa 90s

Ogula zapanyumba akucheperachepera, ndipo mbadwo watsopano wa ogula zopangira nyumba wasintha kwambiri machitidwe ogwiritsira ntchito. Amakonda kugula zina mwa mipando yawo ndi zofewa pa intaneti, ndipo kukhudzika kwa kuchulukira kwa malonda a e-commerce pamashopu achikhalidwe osapezeka pa intaneti ndikovuta kukana.

Gwero lazithunzi: Post-90s Tmall's Livability Trend Guide

Pakadali pano, mu 90s ndi 95s, izi “Maaborijini a pa intaneti” pang'onopang'ono akukhala msana wa kukonzanso nyumba, ndipo m'badwo wam'mbuyo ndi wosiyana. Amagwiritsidwa ntchito pazatsopano zamalonda zamalumikizidwe apaintaneti komanso opanda intaneti. “Sikoyenera kuyendera masitolo nokha. Zochitika zapaintaneti komanso kugula mogawikana pa intaneti ndizofala.

3, Kugwiritsa Ntchito Pakhomo Pang'onopang'ono

Kudya kunyumba ndikumwa kocheperako, ndipo mipando ndi chinthu chachikulu chosakhazikika. Kukongoletsa kamodzi kokwanira kwa zaka zambiri, makamaka mipando ina yokhazikika, koma mtengo wa unit ndi wokwera kwambiri.

4, Real Estate Boom Waning

Mkhalidwe wonse wa zachuma tsopano ndi woipa, ndipo chiganizo choyamba kumayambiriro kwa gawo lachinayi la lipoti la banki yayikulu chaka chino ndikuti kugwa kwachuma padziko lonse lapansi chaka chino ndizomwe zidachitika kale.. Kuposa 170 cha 189 Mayiko omwe ali membala wa International Monetary Fund ali ndi kukwera koyipa kwa ndalama za munthu aliyense.

M'malo mwake, GDP yapakhomo m'gawo loyamba idagwa 6.8 Zaka Zaka Zambiri, ndipo ndalama zogulira nyumba zidagwa 7.7 peresenti. Ndalama zogulira malo m'gawo loyamba zidatsika 7.9% chaka ndi chaka, ndipo zakhala mfundo yosatsutsika kuti bizinesi yogulitsa nyumba ndi yaulesi.

Kutsika kwa msika wogulitsa nyumba, Ndondomeko zoyendetsera nyumba sizimangoyambitsa mavuto aakulu pa malo enieniwo, komanso pa malo enieni pansi pa mipando, bafa ndipo ngakhale khitchini ndi kusamba mu poto kunyumba makampani ndi impact.Theka lachiwiri la 2017 idayamba kubweretsa ndalama zamabizinesi kunyumba ndipo kukula kwa phindu kunayamba kuchepa, komanso adapanga kuti apange muzogulitsa ndi bizinesi amayenera kusintha.

5, Pansi pa Epidemic, Palibe Chotsalira.

Chaka chilichonse mu March wa mipando chionetserocho, ndiye wogulitsa amayang'ana kwambiri kusintha ma brand, komanso fakitale ya mipando imayang'ana kukulitsa nthawi yamalonda. Makampani opanga nyumba “atatu golidi ndi siliva anayi” nthawi yogulitsa kunja kwa intaneti, unali mliri wadzidzidzi wosweka.

Ogulitsawo sakuganiziranso mtundu woti asinthe, koma kuchotsa mwachindunji kuchokera ku sitolo, kupangitsa kuti katundu wapanyumba agulitse mitengo yobwereketsa yopanda kanthu idzakwera kwambiri. Ntchito zokonzanso zidayimitsidwa, masitolo amipando alibe kanthu, ndipo ziwonetsero za zida zomangira nyumba zathetsedwa.

Malinga ndi zomwe zatulutsidwa ndi Circulation Development department ya Unduna wa Zamalonda ndi China Building Materials Circulation Association., mu Januwale 2020, The national zomangira ndi nyumba katundu boom index BHI anali 78.62, pansi 20.74 mfundo za chaka chatha.

The dziko pamwamba-mwambiri zomangira ndi masitolo kunyumba mu January malonda a 60.22 biliyoni yuan, pansi 33.57% kuyambira chaka chapitacho. Mu 2020, kupatsa mphamvu ndi mawu omwe amapezeka pafupipafupi mumakampani opanga mipando. Kwa masitolo apanyumba opanda mphamvu yopatsa mphamvu, n’zotheka kuti sadzapulumuka 2020.

 

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Pali Makampani Olephera okha, Osalephera Industries

Tsopano pakubwera nthawi ya kusintha kwa makampani apanyumba. Pali zinthu ziwiri zazikulu zomwe zimakhudza kusintha: msika wa ogula ndi malonda. Choyamba, dongosolo lonse lodyera likusintha, zofuna zoyambirira za ogula ndizogwirizana kwambiri. Tsopano msika wa ogula ku China unayamba stratify, Zosowa zaumwini zilinso zofunika kwambiri, mawonekedwe apachiyambi ogwirizanitsa msika wogulitsa ndizovuta kuti agwirizane ndi kusintha kwa msika wa ogula.

Kuphatikiza apo, mawonekedwe ogulitsa nawonso akusintha, zoyambira zogulira zogulira zogulira zakhala zofikira kunyumba, O2O, malonda ammudzi ndi mitundu ina yatsopano mochulukira. Iyenera kusinthidwa kuchokera ku ntchito yoyambirira ya sitolo kuti ikwaniritse zosowa za wosuta kugula.

Msika waku China wakunyumba ukadali ndi malo okulirapo, ndipo msika wogulitsira nyumba wasanduka njanji ya madola thililiyoni. Woyang'anira Jiyoujia adatero poyankhulana, “Njira zapaintaneti komanso zapaintaneti zidzawerengedwa nthawi imodzi, Kukula kwa msika wapanyumba waku China wa zida zofewa zokha zili pafupi 5 trilioni. Tsopano gawo la njira yapaintaneti silinafike 20% -30%, mmwamba ndi waukulu kwambiri”.

Kuyambira nthawi, Msika wapanyumba waku China ulinso wamphamvu kwambiri pambuyo pa kulimba. Pambuyo pa vuto lililonse, kupikisana konsekonse kwa msika wogulitsira nyumba kudzalumpha patsogolo kwambiri, zomwe zikhoza kukhala udindo wa mafunde aakulu.

Pali kutsekedwa kokha kwa mabizinesi, palibe kugwa kwa mafakitale, bola ngati pali mosalekeza luso akafuna. Tsogolo la gawo lonse la zopangira nyumba, adzatuluka mu kusintha kwa mabizinesi opambana.

 

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Thamangani Mothamanga, Thamangani Kukonzanso Kwathunthu Ndi Paintaneti

Poyang'anizana ndi kusintha kwakukulu, masitolo apanyumba akuyankha ndi njira zingapo, kukumbatira pa intaneti komanso zoperekedwa mokwanira, komanso kusinthika kwapaintaneti kwa hypermarket ngati chofunikira kwambiri.

IKEA ndiye mfumu yamsika wapadziko lonse lapansi komanso wogulitsa nyumba wopambana kwambiri. Mu 2016, Ndalama zogwirira ntchito za IKEA ndi phindu lonse lafika pa € ​​​​35.1 biliyoni ndi € 4.2 biliyoni motsatana., pamwamba 7.3% ndi 20% chaka ndi chaka motero.

Komabe, mumsika wamtengo wapatali kwambiri waku Asia, kuchokera 2016 ku 2018, IKEA China idapereka zaka zitatu zotsatizana zakutsika kwamitengo yogulitsa. Nthawi zasintha, ndi IKEA, yomwe yakhala ku China kwa zaka makumi awiri, akudzuka ngati maloto.

Kukula kwa zinthu zosinthidwa makonda ndi zida zomangira m'gulu lililonse lowongolera nyumba kwakhala kowala, ndi zinthu zosinthidwa makonda tsopano ndi gulu lomwe lingatheke pakukula pa intaneti. Mabanja ang'onoang'ono komanso kukakamiza mitengo ya nyumba kumapangitsa kuti nyumba zing'onozing'ono zikhale zotchuka kwambiri, kukwaniritsa zosowa zapayekha za kukwera pang'onopang'ono kwa mipando yanthawi zonse.

Ngakhale mipando yamakono yamakono imakhala makamaka m'munda wa makabati, zovala, ndi zina., koma tsogolo lidzakula pang'onopang'ono kumunda wa mipando yanyumba yonse.

Obwera kumene a Juran Home ndi Red Star Macalline ali pachinthu chofunikira kwambiri pakusintha. Zopanda intaneti, zimphona zachikhalidwe monga Gome ndi Suning zalowa m'makampani opanga zida zapanyumba ndipo ali ndi makampani awo okonza nyumba., komanso kupanga malo ogulitsa nyumba. Zopanda intaneti, nsanja za e-commerce monga Jingdong ndi Ali akuwunika zamalonda apanyumba.

Pambuyo pothandizana ndi Ali, Juran Home ikusintha kukhala malo ogulitsa ophatikizidwa, kupita ku madyedwe akuluakulu, kukulitsa unyolo wamakampani kuzungulira “kunyumba”, akukonzekera kupanga masitolo ogulitsa zakudya kuchokera kunja, malo olimbitsa thupi, masitolo akuluakulu ogulitsa katundu, zosangalatsa za ana, makanema, luntha la digito ndi mitundu ina yamabizinesi kuphatikiza m'masitolo azogulitsa kunyumba.

Red Star Macalline ndi Juran Home akugwiranso ntchito molimbika kuti achotse “misika yakunyumba” udindo. Mu mawonekedwe a MALL, kuwonjezera pa malonda a mipando ndi zomangira, palinso zakudya, malo ogona, ndalama, ofesi, chisangalalo, masewera ndi malo osangalalira, kupanga chophimba chamitundu yambiri.

Msika wogulitsa nyumba ukukumana ndi vuto lonse, masitolo ogulitsa nyumba akuwonetsa zotsatira za Ether, ndipo gawo lokonzanso ndilovuta makamaka kwa masitolo ang'onoang'ono ndi apakatikati. Malo ogulitsa zinthu zapakhomo sakhalanso ophweka ngati mpanda, kubwereketsa, kupatutsidwa ndi kusonkhanitsa lendi.

Masitolo amtsogolo adzakhala ndi gawo lofunika kwambiri, komanso kuti apange maphunziro ambiri, monga msika wokonza nyumba, chomwe ndi logistics, kukhazikitsa, kukonza ndi ntchito zina zapakhomo, padakali malo ambiri oti asinthe. Kusintha ndiko chizolowezi.

Monga mndandanda wamakampani opanga nyumba pamsika wakunyumba, akukumana ndi kusintha kowawa, “kukhala ndi moyo” watsindikizidwanso.