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Italijanska tovarna Ideal Standard naj bi bila prodana
novembra 2021, Kuhinja & Bath News reported the closure of Idealen standard‘s last factory in Italy due to the de-industrialization crisis. On February 12, Italian media reported that Italian investment bank Banca Finint led the planning and that companies and institutions such as Luigi Rossi Luciani, Bruno Zago, Leonardo Del Vecchio and Invitalia would intervene through a local guarantee fund. They are working together to launch the Italian factory of Ideal Standard and the brand “Dolomitna keramika”, currently in crisis.
The project is a re-industrialization project for Veneto Belluno, Italija. The project has set the triple objective of preserving the factory headquarters and corporate governance in Veneto Belluno, maintaining the factory production while maximizing employment (450 ljudi) and providing security.
The operation also intends to reintroduce the “Dolomitna keramika” brand to the market. This action aims to become once again the flag of Made in Italy and to develop a “new company that combines production activities with distinctive administrative and commercial activities, bringing additional benefits to the regional business structure.
