中國銷售持續突破 $1 中國業務持續成長，價值十億美元

廚房 & 衛浴產業主流媒體廚房 & 巴斯新聞

Duravit AG’s sales exceeded 600 million euros for the first time in fiscal year 2021, 到達 601 百萬歐元, 增加了 28 百分比. 歐洲和中國的業務繼續增長. 中國的銷售額約為1.39億歐元. 根據Duravit AG首席執行官的發布, sales in China reached 1 billion RMB just before the end of December 2021.

此屏幕截圖是Dure the Duravit AG首席執行官拼貼消息的屏幕截圖。 1, 2021

It is reported that most of the growth came from investments in China, where the market grew by 32%. The growth in China is mainly due to the recovery of the Chinese retail sector and the significant growth of the e-commerce channel. 另外, the demand for high-quality products in the Chinese market is also increasing, especially in the project business. The European market also saw significant growth in sales of assembled bathrooms, which rose by 26.8% to €328.6 million.

Duravit is focusing on classic wholesale and project business in the channel. It is reported that Duravit through the acquisition of e-commerce brand Bernstein brand and Bernstein-Badshop online platform for dual-brand development model. In the dual brand strategy, the Duravit brand is positioned as a retail brand. The new brand is an online focused e-commerce brand.