iVIGA 水龍頭工廠供應商
原龍二廚衛資料
Bathroom cabinets with its own personalization, stylization has become the largest differentiated products in the bathroom space. 無論是產品設計, 產品客戶價值, 產品盈利能力, these have become the choice of products to enter the bathroom industry in recent years.
艾睿智能家居
他們之中, the bathroom mirror as a popular category in the past two years, 尤其是 “輕奢櫥櫃 + 智能鏡子” 和. 帶鎖智能浴室鏡, 美妝衛浴鏡等小品類將成為品牌實現有效品類拓寬的途徑之一. 單一浴室鏡產業或將達百億規模.
The high growth categories related to electrical appliances on Taobao
Source Magic Mirror Market
據艾媒諮詢數據顯示, China’s smart home market continued to expand from 2016 到 2020. 在 2020, China’s smart home market size grew by 11.4% 同比 170.5 億元. 隨著互聯網家裝市場滲透率的增加, China’s smart home market size is expected to further expand. It is expected to exceed 200 億元 2022.
隨著G驅動的AIoT時代的到來, smart homes are accelerating to the masses. 通過APP互聯, 天氣預報, 個人健康報告, 來電顯示, 通過智能浴室鏡可以實現美容等. 據魔鏡市場情報, 淘系平台智能衛浴組合櫃銷量 2019 是 2.2 億元. From January to August 2020, the year-on-year growth rate is 133%, and the annual sales are expected to exceed 5 億元人民幣 2020.
Jomoo magic mirror
他們之中, the price level is market differentiation phenomenon. The main price range is mainly 1000-2000 元. Products in the lower-than-thousand-dollar range, as well as those in the higher-than-3000-dollar range, are on the rise.
來源魔鏡市場
Due to the low threshold of the industry, environmental requirements are not high. Most factories are mainly assembled and produced. 行業龍頭入局加速行業分化. Kitchen and bathroom information checked through the enterprise, 總共 255 manufacturers related to the bathroom mirror “倖存下來, 在行業中”. 主要集中在廣東, 浙江, 部分在河南, 安徽等地. Most of the bathroom cabinet factory and part of a single bathroom mirror factory belongs to the purchase of assembly, from different areas of the country to purchase bathroom mirror parts for assembly sales. 另外, according to Taobao search shows that due to the large number of manufacturers, 市場集中度低. Those in front are ” 陶牌 “.
在 2020, 受疫情影響, 浴室櫃電商店數量呈上升趨勢. Kitchen and bathroom information from the bathroom cabinet industry practitioners know that the general manufacturers of bathroom mirror monthly sales in about 1000 件. If manufacturers do a good job, their sales can reach up to 200,000 件. But he also pointed out that the gross profit of the assembly plant is low. The factory unit price is around 100 元, so factories with high demand are starting to set up their own factories to produce.
It is also worth noting that in the just concluded Guangzhou Construction Expo, kitchen and bathroom information from Viomi learned that in the intelligent bathroom space section, Viomi has been offline smart bathroom mirror. Viomi’s person in charge said that due to the expansion of the number of beauty mirror sku, users use small beauty mirror scenarios increased, 於是原來的智能浴室鏡就被取消了.
