Umcibisholo Wasekhaya, Ukuba Ibhizinisi Lomhlaba

Original Shi Yangyan Kitchen kanye Bathroom Ulwazi

“Ku 2019, I-Arrow Home ibekwe njenge-'Global Smart Home Wonke Umuntu', futhi sesilungele ukuthi amakalishi amabili asebenze ngokuhambisana – okusekelwe ezasekhaya kanye nokwanda emhlabeni jikelele.” Lu Jinhui, isekela lomphathi jikelele we-Arrow Home Group, wagcizelela. Ibheka emhlabeni jikelele, I-Arrow Home ibophezelekile ukuthi ihlanganise isu elibanzi le-supply chain uma izoba umdlali womhlaba, ngaleyo ndlela ithuthukise ukuqina kwayo ukuze ibhekane nezimfuno zohwebo kanye nezinguquko ze-geopolitical emazweni ahlukene.

Ngokombono wembulunga yonke, inqwaba yemikhiqizo esezingeni lomhlaba izozalwa esikhathini esizayo, njengeShayina namanye amazwe asezingeni lomhlaba. Izitsha zobumba zaseShayina kanye nokukhiqizwa kwefenisha yasekhaya kudinga iqembu lezinkampani ezingamela isithombe sezwe emakethe yomhlaba wonke ukuze zibambe iqhaza emqhudelwaneni nasekuhwebeni kwamasiko kwebhizinisi lomhlaba..

“I-Arrow Home isiphenduke umphakeli okhethiwe we-ceramic sanitary ware we-China Pavilion e-Milan Expo 2015 kanye neChina Pavilion eDubai Expo 2020, kokubili ukulungiselela 'ukuhamba emhlabeni jikelele'.” Okokuhwebelana komkhiqizo, IPhini Lomphathi-Jikelele Weqembu le-Arrow Home uLu Jinhui wamukele ingxoxo ekhethekile neKitchen & Izindaba Zokugezela.

Isikhathi se “ukuya emhlabeni jikelele” ufikile. 2021 Epreli, I-Arrow Home ibambe ukwethulwa komkhiqizo omusha emhlabeni wonke we-Dubai Expo e-Beijing. Ngokusebenzisa ubuchwepheshe bokuqala be-XR embonini yefenisha yasekhaya, ibone ukubonakala kanye nokuboniswa kwemikhiqizo okunezinhlangothi ezintathu esizeni, okuvumela izethameli zizwe umuzwa womzimba womcimbi, nayo eyabikwa ngesiNgisi yimithombo yezindaba egxile phesheya kwezilwandle njengeChinadaily neChina.com.

 

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Ushintsho lwakha amandla ebusika

Ukuze kuthuthukiswe intuthuko enempilo futhi eqhubekayo yomnotho waseChina, uhulumeni waseChina wenze isiphakamiso sokuthi “Ibhande Elilodwa, Umgwaqo Owodwa” isu lokuthuthukisa. Lokhu kokubili kuyithuba kanye nenselelo Yekhaya Lomcibisholo. Inselele ukuthi i-Arrow Home yayizinze emakethe yasekhaya, futhi izinzuzo zayo zebhizinisi ikakhulukazi emakethe yasekhaya. Uma kuqhathaniswa nemakethe yasekhaya, Inzuzo yebhizinisi lamazwe ngamazwe le-Arrow Home ayibonakali. Amathuba, Ngokolunye uhlangothi, ziningi. Kubikwa ukuthi “Ibhande Elilodwa, Umgwaqo Owodwa” amanye amanxusa asendleleni, njengeNxusa LaseShayina e-Oman kanye namanye amaphrojekthi axhaswe ngamaShayina asebenzisa “yokugezela kazwelonke” Ummeleli womkhiqizo we-ARROW imikhiqizo. Ngaphezu kwalokho, ngokusekelwe ebudlelwaneni bokuhweba bangaphambilini be-Arrow Home ku 68 amazwe aphesheya kwezilwandle kanye nesakhiwo samazwe ngamazwe segatsha lase-Indonesia, I-Arrow Home inesisekelo sokunwetshwa kwamazwe ngamazwe.

Ku 2021, Isigaba samabhizinisi saphesheya kwezilwandle se-Arrow Home sasungulwa ngokusemthethweni ukuze siphathe futhi sihlanganise ibhizinisi lamazwe ngamazwe ngeqembu lochwepheshe. “Ku 2019, I-Arrow Home ihlongoze ukuqhubeka nokusungulwa kophiko lwamabhizinisi aphesheya kwezilwandle. 2020, ukuhlasela kwalolu bhubhane kubangele ukuthi umhlaba ube nomthelela omkhulu. Ebusweni bokungakwazi ngokuphelele ukuphuma, sanquma ukuthi sasingeke ‘silinde futhi sibone’ futhi kwadingeka akhe iqembu kuqala.” Ama-Lugs.

Uphiko lwamabhizinisi aphesheya lunomnyango ozimele wokuklama imikhiqizo, umnyango wokusebenza, umnyango wokumaketha, ukwakha uhlelo lwesakhiwo kanye nethalente kunomnyango wokusebenza kwasekhaya. “Isakhiwo siyasungulwa, umnyango uyasebenza, nethalenta liyaceba. Singahamba ngokushesha lapho izimo eziwumqedazwe zisivumela.” Ngokusho kukaLu Jinhui, okwamanje, Umcibisholo Ikhaya uzolandela “Ibhande Elilodwa kanye Nomgwaqo Owodwa” inqubomgomo kanye nokujulisa ibhizinisi lamazwe ngamazwe emazweni agudle iBelt and Road.

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Brand internationalization, ukuhwebelana kwamazwe ngamazwe kwe “abantu”

Okwamanje, ukwakheka kwawo wonke amabhizinisi efenisha ye-pan-home kusabuswa izisebenzi zezobuchwepheshe, kodwa eminyakeni yamuva, ingxenye yabasebenzi abaphambili njengokusebenza kwe-inthanethi, Ukuthuthukiswa komkhiqizo we-IT, ukutshalwa kwezimali kanye nokumaketha kuyanda unyaka nonyaka. Okwamabhizinisi, kungenzeka ukuthi ukwethulwa kwedijithali eminyakeni emithathu edlule kudlula inani leminyaka eyishumi edlule. Izinguquko ezincane kodwa ezinkulu ezifana nezinguquko ezakhiweni zabasebenzi, ukuhlanganiswa kwesiteshi, futhi ukuhlanganiswa kwebhizinisi kuthinta inkampani eyodwa ngemva kwenye.

Esinye sezisekelo zokuhwebelana komkhiqizo wukuhwebelana kwamathalenta ngamazwe ngamazwe. “Lapho sifika ngempela ukuze sithuthukise imakethe, ineyunithi yebhizinisi laphesheya elikhethekile elizokhula, ukuxoxisana ngezinkontileka, ukuxhumana nokwakha ubudlelwano. Esikhathini esizayo, sizoqhubeka nokumunca ithalente lamazwe ngamazwe, ngethemba lokuthi njengenkampani yamazwe ngamazwe singanikeza isithombe sokuhlonipha ukuhlukahluka ekhaya naphesheya.”

-Njengamanje, izinkulungwane nezinkulungwane zabasebenzi basekhaya be-Arrow Home baqhuba ibhizinisi emakethe yasekhaya. Esikhathini esizayo, kuzoba nezinkulungwane zezisebenzi ezithuthuka nge-Arrow Home emhlabeni jikelele. Izisebenzi zingabakhulumeli ababalulekile bokuletha umoya womkhiqizo kumakhasimende nasemhlabeni.

 

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Ibhizinisi eliqinile nokuphila isikhathi eside

Izinkampani ezinosayizi abahlukene zinezingqinamba zazo zenguquko, kanye nesakhiwo esikhulu senhlangano, izinqubo zokusebenza kanye namabhizinisi izinkampani eziholayo ezithembele kuwo esikhathini esedlule zingaba yizici ezibalulekile ezithinta isivinini soguquko lwazo..

Umcibisholo Wasekhaya, maduze nje izoba neminyaka engamashumi amathathu ubudala, wenze umnyakazo ovamile ohlelweni lwezinguquko eminyakeni emithathu edlule, njengokuthuthukisa isu lomkhiqizo, ukutshala isakhi samasu we “ubuhlakani”, ukusungula i-Institute of Intelligence, kanye nokuphishekela ubuchwepheshe obukhaliphile. Ngaphezu kwesigaba se-sanitary ware, ingena emakethe ebanzi yamathayela e-ceramic nezindlu zangokwezifiso. Ukuhlonipha umklamo wokuqala, I-Arrow Home ingenye ye 40 abawine izindondo zegolide zedizayini emhlabeni jikelele ohlwini lwakamuva lwemiklomelo ye-IF design in 2021.

Okwesimo samanje sekhishi laseShayina kanye namabhizinisi okugezela / ithonya lamazwe ngamazwe, ukwakha isu lomkhiqizo elicacile kanye nokulisebenzisa ngempumelelo kuseyindlela eyinhloko yokuthuthukisa umthelela womkhiqizo wamazwe ngamazwe. Isakhiwo seKhaya Lomcibisholo kusukela ekuqaleni kokusungulwa, usebeke phansi “UMcibisholo” hhayi kuphela njengomkhiqizo womkhiqizo, kodwa futhi njengophawu lwenkampani olunohlelo oluphelele lomkhiqizo.

Ngokubuka kwesiteshi, I-Arrow Home inokungaphezu kwalokho 10,000 izitolo zokugcina, Inzuzo yesiteshi esijulile kanye nobudlelwano bomthengisi obujulile yiKhaya Lomcibisholo lusekelwe enzuzweni eqinile yendawo, nasebhizinisini layo elisha lokudayisa liyadlondlobala, Umcibisholo Home usakhipha isiqubulo okumele sisungulwe 10,000 izitolo zesifunda. Esikhathini esizayo, I-Arrow Home izophinde isungule izikhungo ezinkulu zolwazi lwasekhaya ezindlini ezinkulu zezifundazwe nasemadolobheni asezingeni lesifunda.

Ngokombono wemikhiqizo, I-Arrow Home ibilokhu inamathisele ukubaluleka ekwakhiweni nasekusungulweni komkhiqizo ngamunye, ngethemba lokuthola inhlanganisela engcono kakhulu yokuchaza okulungile nokungokoqobo. Ekwakhiweni nasekuthuthukisweni kwemikhiqizo, i-R&Umnyango wakwa-D ngokuvamile uzohlanganisa abathengi abathile abanolwazi olunzulu ukuze baphakamise imibono, nangomklamo wokuqala ukuqonda izidingo zomsebenzisi zobukhulu obunye futhi uzihlanganise edizayini.

Kusukela ekufuneni kwamakhasimende, ezindlini zangasese ezihlakaniphile, okomisa izingubo ezihlakaniphile namakhabethe okugezela ahlanganisiwe ane-UV inzalo nokomisa, kusukela kuthayela kuya kufenisha yangokwezifiso, lonke iketango lomkhiqizo, Umcibisholo oya ekhaya ngothayela, yokugezela, amakhabethe, Ikhabethe yokukhiqiza amandla core, i-one-stop ukunikeza isethi yendawo yokugezela, indawo yekhishi, indawo yokulala, indawo yokuhlala, indawo ye-balcony nezinye izikhala zohlelo lokwakhiwa kwendlu yonke kanye nohlelo lwenkonzo yokufaka.

Akuzona kuphela izidingo zamakhasimende ngamanye ezishintshayo usuku nosuku, kodwa futhi nezidingo zamakhasimende ezinkampani ezinkulu nazo ziyashintsha, Ibhizinisi eliphelele lokuqeda izindlu ze-Arrow Home belikhula ngokushesha eminyakeni yamuva. Izidingo kanye nokusikisela kwamakhasimende ezindlu nawo adlala indima ebaluleke kakhulu ekuhlelweni kwemakethe ye-Arrow Home. Amakhasimende athengisa izindlu eze e-Arrow Home ezohlolwa ahlongoza uLu Jinhui: “Ngethemba ukuthi i-Arrow Home izohlinzeka ngesevisi yokuthenga ikhaya enendawo eyodwa.”

ULuka Inkosi yizimpilo: “Umcibisholo wasekhaya ngokusekelwe kunzuzo yesikali, inzuzo yezindleko, inzuzo yokusungula kanye nezinye izinzuzo ezibalulekile. Ngesisekelo sokukhiqiza okuqinile, izophinde iguquke kancane kancane ibe inkundla yokuhlinzeka ngezixazululo zasekhaya jikelele. Bobabili C- futhi amakhasimende e-B-end azokwazi ukuhlinzeka ngomuzwa wesevisi wokuma okukodwa.”

“I-Arrow Home ibilokhu iphishekela ukuhlukaniswa kusukela iqembu elasungula.” Ukusuka esigabeni esisodwa esiyimpumelelo ukuya ekuthuthukisweni okulinganayo kweqembu, I-Arrow Home ibilokhu ihambisana nenqubomgomo yebhizinisi yokuphatha okuzwakalayo. 2020 by ulwazi ekhishini kanye yokugezela oxhaswe yi “ukuhlanganisa ingqondo, ukubhekana nalolu bhubhane” inkundla ye-inthanethi, Umcibisholo Home Group Director, Umphathi Jikelele u-Xie Yue Rong ugcizelele “Ukuphatha okuzinzile iyona ndlela kuphela yokwakha ibhizinisi elihlala isikhathi eside”.

“Okwamanje, sisenkathini yamathuba nezinselelo, futhi sidinga ukugcina iso emakethe yangaphandle futhi siqhubeke sishintsha. Kodwa kungakhathaliseki ukuthi izinguquko zangaphandle, ibhizinisi langaphakathi kusukela ekuthuthukisweni kwezimakethe, umoya weqembu, ukuklama nokuthuthukiswa, ukuphathwa kwefekthri, kusadingeka ukuthi kulandelwe i-logic eyisisekelo yokuphathwa kwebhizinisi, ukukhuthaza ukusungulwa kwebhizinisi lesisekelo leminyaka eyikhulu”, kusho uLu Jinhui.