Eksport | Main Competitor Analysis Of Europe Shower Tray Market, Pak prodhues, Shumë marka

Industria e kuzhinave dhe banjove të mediave kryesore Informacione për kuzhinën dhe banjën

Some of the data in this article are from Housetech, and we hope it will be helpful for exporters.

Sipas raporteve të mediave franceze, në vetëm dhjetë vjet, Tabaka dush të bëra nga materiale sintetike si akrilik dhe rrëshirë kanë zënë pjesën më të madhe të tregut francez. The market for shower trays made of ceramic and cast iron materials has shrunk.

Për shkak të mungesës së qeramikës sanitare, Guri dhe fabrikat e tjera në Francë, the products of related materials are concentrated in the southern European region. Prandaj, from acrylic to PVC and other synthetic materials manufactured sanitary ware to flood the local market. Vetëm Spanja ka dhjetëra fabrika, shumica e të cilave janë të orientuara nga eksporti, përfshirë mbylljet e dushit, mobilje, Fituesit e tjerë të banjës, etj.

Shower trays have many brands but few manufacturers

But in terms of shower trays as a category, Ka shumë marka në treg, but not many manufacturers producing them. There are four main factories producing them, Marmite, Blerje, McBath and F&D. The largest of them is Marmite in Poland. The company mainly OEMs for other brands and supplies to local building materials supermarkets and distributors. The company’s turnover in 2020 është 170 milionë euro. Këto katër zënë një pjesë të madhe të tregut në sektorin e banjës së inxhinierisë lokale, me 60-80% of the market share in synthetic shower trays.

Sa i përket zhvillimit të industrisë lokale të tabaka për dush, the overall sanitary ware companies that come online in the shower tray category still face many problems in actual production and are relatively less competitive compared to companies specializing in shower trays. Së dyti, most of the private label shower trays are still produced in Europe. It is worth noting that the number of shower trays exported from Asia (Kryesisht Kina) to Europe has a tendency to increase.

According to Kitchen News observation, the old shower chassis is gradually phased out due to the complexity of maintenance and the popularity of the minimalist style of showers. Brenda pesë viteve të fundit, the minimalist shower tray began to show growth. In addition to the original single category export manufacturers, shower manufacturers such as Laibodun are targeting this change in the European market and are beginning to bring auxiliary product categories online for their main categories. Aktualisht, a small portion of domestic shower trays are used for domestic home improvement market, and most of them are exported overseas.

Kitchen and bathroom information query customs data learned that the total value of China’s exports to France (HS: 73249000, 39221000) of plastic and cast iron sanitary ware products containing shower trays in 2020 ishte 98,039,292 juan, with a total quantity of 6536913 kg.

Franca

A major consumer of synthetic products

Franca është vendi evropian me integrimin më të mirë të materialeve sintetike, not only for vanity tops, but also for shower trays. The increase in building material superstores has “boosted the diversification of the French sanitary ware industry” and has complemented the market beyond the original ceramic sanitary ware due to the nature of synthetic materials themselves.

Pra, has the synthetic material become the main sanitary ware material in France? According to the French Sanitary Association Afisb research shows that it is. But there are other studies that ceramic still holds a major market share. Afisb’s data showed that the market size of the shower tray is between 1.1 milion dhe 1.2 milion copë, nga e cila 45% është qeramike dhe 50% është tregu për materiale sintetike si akrilik dhe rrëshirë. And the sales are about 120,000 copa. (Quick link: Të dhënat | French bathroom market declines by 5.4% në 2020)

Synthetic shower trays are beginning to be used on a large scale in new local housing. in addition to shower enclosures replacing bathtubs, materials such as acrylic shower trays are replacing ceramic shower trays on a growing scale. kinedo is well positioned in this market.

Për shkak të kërkesave mjedisore siç janë emetimet zero të karbonit, the number of energy-intensive ceramic factories in France is decreasing. There is only one sanitary ceramic factory left on the regulation. Prandaj, except for synthetic materials such as acrylic, the market share of ceramic materials is gradually shrinking. Aktualisht, the French ceramic shower tray market is dominated by two brands: Gebeberi dhe vitra (Po ashtu duke bërë OEM). Tabaka dushi prej gize, nga ana tjetër, ende mbajnë një pjesë të tregut, with sales volumes between 5,000 dhe 8,000 njësive. They are supplied by Roca, Kaldewei and Bette.

Personalized demand grows in Europe

There is a big market for customization

Pas disa vitesh fermentimi i personalizimit në tregun kinez, basically most of the major companies are offering customized solution solutions. And in Europe, Trendi i personalizimit është gjithashtu në rritje.

Për shkak të konsideratave logjistike dhe pas shitjes, existing European manufacturers are planning to further improve the wear and impact resistance of synthetic shower trays and reduce their weight. Kjo vazhdon të jetë një sfidë për instaluesit. Madhësia aktuale popullore është 120 x 90 cm dhe peshon midis 40 dhe 50 kg. Megjithatë, too little weight can affect the look and feel and the experience of using it. Flight, Kinedo dhe akuarinë (Top i lartë) dominate among diverse synthetic materials such as ABS, poliuretan, Material i ricikluar i kafshëve shtëpiake nga kapakët plastikë të shisheve, resins and more. At this year’s Shanghai Kitchen & Show Bath, Kuzhina & Bath Information also noted the growth in the number of transparent colored sanitary ware made of resin materials, with most bathroom cabinets and overall sanitary ware booths paired with resin material sanitary ware such as large red transparent bathtubs and dark curry transparent basins. It is reported that there are few domestic manufacturers chatting about the manufacture of resin sanitary ware.

Së fundi, it is worth noting that the trend of personalized demand in Europe is growing.

Due to the growth of personalized product trading, safe delivery is becoming more and more important for manufacturers due to storage and transportation considerations. Përveç kësaj, për të njëjtin çmim, service is becoming increasingly important in a highly competitive market. Në të njëjtën kohë, Tregtia elektronike evropiane po i shtyn markat lokale sanitare të hapin kanale të reja të shitjeve.

The main competitors in the French shower tray industry : Blerje, Agha, Faturë, Allibert, Alternativë, Althea Ceramica, Atmosferë banjosh, Akuarinë, Blu, Bette, Bosnor, Kolacril, Doccia zgjati, F&D, Luleshitës, Geberit, Shpërndarja Godard , Hidroboks, Hi-mac, Kërcim, Standard ideal, Çakmak, Kaledewei, Kinedo, Krone nga LG Industries, I dendur, Leda, Industritë e LG, Elementë Lux, Marmite, Marmox, MCBATH, Nikos (Plogan), Novellini, I ri, Prej porcelani, Koncept për profil, Profiltek, Quare Design, Roka, Vetëm, pershendetje, Sanswiss, I shëmtuar, Shushat, Kuptim, Solidsoft, Villeroy & Boll. Xham, Kam, Wirquin Pro……