I-THG yesiFulentshi Ithengisa 75 Ivumela Amasheya Ayo Ezinkampanini ZaseShayina ZeSanitary Ware

Ngokusho kwabezindaba zaseFrance muva nje, uhlobo lwempahla yenhlanzeko yaseFrance eyaziwa kakhulu iTHG-Paris (ngemuva kwalokhu okubizwa ngokuthi yi-THG) uyadayisa 75% yamasheya ayo enkampanini yaseShayina yokuhlanzeka, kodwa izinhlangothi zombili bezingakamenyezeli ngokusemthethweni. I-THG ithe imakethe yaseShayina njengamanje iyabalela 5%-10% yokuthengiswa komkhiqizo, futhi inethemba lokuthengisa amasheya ayo ukuze isheshise intuthuko yayo emakethe yaseShayina.

I-THG ithengisiwe 75% yamasheya ayo enkampanini yaseShayina yokuhlanzeka,

Uqale izingxoxo eminyakeni emibili edlule

Ngokusho kwabezindaba baseFrance “Les Echos” (Les Echos), inkampani yokugezela yomndeni ezinze eFrance iTHG iyadayisa 75% amasheya ayo enkampanini yaseShayina. Umqondisi ophethe we-THG uDavid Bonnelle uthe imakethe yaseShayina njengamanje iyaphendula 5%-10% yokuthengiswa komkhiqizo, kodwa ukungena emakethe yaseShayina kuye kwaba nzima kakhulu futhi kuyabiza eminyakeni yamuva, ikakhulukazi i-THG, eqondise ngokukhethekile amahhotela ezinkanyezi ezinhlanu namaqembu asezingeni eliphezulu. Lokhu kuyiqiniso ikakhulukazi kumabhrendi. Isinyathelo se-THG sihlose ukwandisa ukuthengiswa emakethe yaseShayina ngosizo lwabalingani bayo’ izinkulungwane zama-showrooms nezitolo e-China.

UDavid Bonnelle uthe i-THG yaziwa ngokuhlinzeka ngamahhotela asezingeni eliphezulu njengeCrillon eParis, I-Burj al-Arab e-Dubai noma i-Trump Taj Mahal e-Las Vegas. Lo mkhiqizo ubuzama ukwandisa imikhiqizo yawo ezindaweni ezifinyeleleka kalula eminyakeni yamuva. Kodwa uDavid Bonnelle uphinde waveza ukuthi intuthuko enjalo ehlukahlukene idinga ukuthi inkampani ilahle imodeli yokukhiqiza ngesandla futhi yamukele amamodeli amaningi ezimboni.. Washo ngokungagwegwesi ukuthi lena eyalabo abangenabo ophathina bangaphandle futhi abadayiswa minyaka yonke 40 ama-euro ayizigidi (mayelana 311 million yuan). Kubonakala kungenakwenzeka ezinkampanini ezincane neziphakathi. Ngokwalesi sizathu, inkampani ibilokhu ifuna izixazululo kule minyaka emihlanu edlule, yaze yaqala izingxoxo nezinkampani zaseChina e 2019.

“I-Chanel embonini yokugezela” isheshisa ukuthunyelwa kwayo emakethe yaseShayina

Ngokusho kwewebhusayithi esemthethweni ye-THG, umanduleli wenkampani kwakunguRobinetterie de la Poste, isungulwe ku 1956, futhi abasunguli bayo bahlanganisa u-André Tétard, UJulien Haudiquez no-Alexandre Grisoni. Ngemva kweminyaka embalwa, inkampani yathuthela endaweni entsha yehhovisi futhi yashintsha igama layo laba yi-THG.

I-THG yaziwa ngokuthi yi- “I-Chanel ye-Sanitary Ware” embonini, futhi wake waqanjwa igama “I-Living Cultural Heritage Enterprise” (I-EPV) nguMnyango Wezomnotho WaseFrance, Ezezimali Nezimboni. I-THG izibophezele ekwenzeni ompompi, izesekeli zehadiwe nemikhiqizo yokugezela iminyaka eminingi. Ompompi bakhona baziwa kakhulu embonini. Eminyakeni yakamuva, inkampani isiqalile nokukhiqiza imikhiqizo yobumba efana nezitsha.

Okwamanje, Ibhizinisi le-THG selisabalele 65 amazwe nezifunda emhlabeni jikelele, kanye ne-akhawunti yokuthekelisa 80% kokuthengisa okuphelele. Esikhathini esedlule 20 iminyaka, iye yamisa ngokulandelana izindawo zokubonisa ezihamba phambili emadolobheni adumile njengeLondon, Iparis, New York kanye ne-Dubai. Ku 2011, I-THG isungule igatsha le-THG Asia-Pacific eShanghai futhi yangena ngokusemthethweni emakethe yaseShayina. Okwamanje, ihholo layo lombukiso elikhulu kunawo wonke e-China lise-Shanghai Xiyingmen International Building Materials Brand Center. Njengenkampani eyaziwayo enedumela eliphezulu embonini yokuklama ehamba phambili, I-THG ithe ukuthengiswa kokulingana kubalulekile ekuthuthukisweni kwenkampani futhi kuzohlinzeka i-THG ngamathuba amasha emakethe..

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